Wednesday, December 11, 2013

Acquiring Planning Approval


Getting approval to build your design can be one of the more frustrating processes for any Architect or Developer.  Often the planning commission requires to see more detail than just a set of standard plans and elevations.  With computer generated architectural renderings from XR3D Studios, we've been able to help many Architects and Real Estate Developers get their plans approved for construction.






Tuesday, April 30, 2013

Utah's Shakespeare Festival Theatre



The Utah Shakespeare Festival was founded in 1961 by Fred C. Adams in Cedar City, Utah, and presented it's first season in 1962. The Adams Memorial Shakespearean Theatre was completed in 1977 at Southern Utah University, in Cedar City, and was patterned after the Shakespeare's Globe Theatre in London.  In fact, it so closely resembles the London theatre that in 1981 the BBC chose it as the location for some of its filming of its Shakespeare series.

adams in contruction

In 1992 the Festival started the groundwork for a new theater.  The process has taken two decades of design and attempts to acquire funding.  In 2011, XR3D Studios was commissioned by Eaton Architecture and Fred C. Adams to build a Virtual Tour Animation showing the features of the new building, including a retractable roof to allow an indoor/outdoor experience as desired.

The following video is that animation:


In 2012, Beverley Sorenson donated $6 million to the building of the latest design which combines the theatre with the Southern Utah Museum of Art, and an artistic/production building.  The new Beverley Taylor Sorenson Center for the Arts will blend educational facilities with Visual Arts, Live theater and other artistic endeavors at the heart of Southern Utah University.

References:
http://www.bard.org/about/history.html#.UX_40LWG2Zg
http://www.bard.org/news/sorenson.html


Monday, January 21, 2013

State University of New York Admin Building

The SUNY System Administration Building (State University of New York) is an historical building part of Downtown Albany Historic District, formally known as the Delaware & Hudson Railroad Building.

The middle section of the building has a 13 story tower topped with an eight foot tall weather vane.  The Chancellor of SUNY official residence is in the south tower's top four floors.

The building was built in 1914 and was originally designed by Marcus T. Reynolds.  The design was based on the Nieuwerk annex of the Cloth Hall in Ypres, Belgium.




The building was headquarters for the Delaware & Hudson (D&H) Railroad as well as the Albany Evening Journal newspaper and later was used by other businesses including the predecessor of  the New York State Department of Transportation.

It sat dormant after the D&H Railroad and Evening Journal abandoned the building and remained that way until 1972 when it was listed on the National Register of Historic Places and also purchased by the State University of New York as their central Administration Building.

Perspective Rendering by XR3D Studios














In 2012, XR3D Studios was commissioned by SUNY to create an Architectural Animation of some new additions and a newly landscaped plaza in front of the building as seen below:


The SUNY Administration Building will continue to be preserved and remain an historical icon under the National Register of Historic Places and the State University of New York.

Tuesday, January 15, 2013

Architectural Renderings

An Architectural Rendering is an artist's illustration of a specific architectural structure, or group of structures.  Architectural Renderings are as old as architecture itself.  In the past, Architectural Renderings were created from paints, oils, pencil, and many other mediums.  They were used to help others visualize what the new architecture would look like before it was ever constructed.

Today, the old mediums are still used, however, technology has allowed us to use computers to generate 3D models and render those models with textures and lighting, creating a much more photo-realistic image than could be produced before.

Other advantages include the ability to make changes to the image with little effort.  The 3D models can also be animated along with camera paths, allowing one to experience a simulated virtual tour, or walk through experience as if one were to take a camera through the finished project long before the project is even started.

The following is an example of a virtual tour animation video:


Virtual Tour Animation has become very popular among competing architecture firms and construction and development companies, especially when going to bid new projects.

Architectural Renderings are primarily used for marketing and presentation in the following ways:

1.  Pre-construction sales of future projects
2.  Bid Presentation
3.  Investment Presentation for fund raising
4.  Design Visualization for customers and planning authorities

As technology continues to progress, the methods we use to produce Architectural Renderings and Architectural Visualization will undoubtedly progress as well.